Technology: The falling GPU market
Once again, Nvidia destroyed the graphics card market. AMD also has played a role in this. Graphics card prices have not stopped increasing, and AMD is partially responsible. Following the silicon chip shortage, Nvidia won't stop releasing new cards, and AMD has to keep up with the high priced market because of Nvidia, resulting in hugely inflated card prices.
In other words, Apple is talking up their “mixed reality headset”, which is a virtual reality headset to compete with Meta’s new quest pro. It is supposed to launch in fall, along with a major IOS update. Featuring an M2 apple processor, the headset will be the first of Apple's headsets, and on par with Meta.